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'Hockey butt' scores big in marketing campaign

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'Hockey butt' scores big in marketing campaign for dress pants Social Sharing


Sports | 84647 hits | Oct 05 11:26 am | Posted by: N_Fiddledog
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Two American entrepreneurs have chalked up a big publicity win for their clothing company with an internet ad. The Instagram spot centres on two key words — hockey butt— and features the shapely rear end of an NHL star.

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